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Guides on detecting and fixing user frustration before it costs conversions.

May 30, 2026·5 min read

Dead Click Tracking vs Heatmaps: What's Actually Different

Heatmaps show where users clicked. Dead click tracking shows where users clicked and nothing happened. They're answering different questions — and the second one is harder to get right.

May 28, 2026·6 min read

Why Rage Clicks Kill Your Conversion Rate

Rage clicks are one of the clearest signals that your UI is broken — and they correlate directly with abandoned checkouts, cancelled trials, and lost revenue. Here's what the data says.